I’m a real estate and architectural photographer who’s fortunate to live and work in the far northwest corner of Wisconsin.
For a photographer, the lake homes and cabins here in the woods of northwest Wisconsin are far more rewarding and challenging than an endless series of suburban McMansions could ever be. Big windows overlooking big lakes. Great great rooms with spectacular stone fireplaces. Decks, docks, sandy shorelines, and tall pines everywhere. I love it.
My words and images have also appeared at Slate, The Wall Street Journal, Washington Post, Canoe Journal, Canoe & Kayak, Capital Times (Madison), Cooking Wild, Deer & Deer Hunting, Duluth News-Tribune, Sierra, and Wisconsin State Journal.
My second book, DEERLAND, was released by Lyons Press in 2013. It’s about the major role of deer in the environment and in American culture. My first book, co-authored with Eric Fromm, was Gut It. Cut It. Cook It.: The Deer Hunter’s Guide to Processing and Preparing Venison (Krause, 2009). Prior to becoming an author, I worked for over twenty years as a freelance business writer and instructional designer.
I’ve always used images to help tell my stories, and in recent years I’ve been learning a lot about architectural and real estate photography. Turns out it demands a totally different skill set from that of a local photographer who’s great at weddings and senior class portraits. At present I’m doing this sort of work for only one Realtor: my wife, Jean Hedren. It’s become a major differentiator for her and her listings. (You can visit Jean online at Edina Realty and at her Northwest Wisconsin Homes blog and website. While you’re at it, check out her NW Wisconsin Homes YouTube channel.)
But if you’re a Realtor from outside our local NW WI market, and if you’d like to invest in the sort of photography that will differentiate you and your listings from the competition, then let’s talk. You can reach me at firstname.lastname@example.org.
And if you’re an architect, builder, or interior designer, you shouldn’t be settling for mediocre photos that send your prospective clients exactly the wrong message. Instead, let’s create images that let the excellence of your work shine through.
Or… Renting out your lake home or cabin through a vacation rental service? Even though you’re “only” renting your home and not selling it, you’re still competing with dozens of other enticing options that are just a click away. An investment in stunning interiors, exteriors, and aerials could quickly pay for itself with just an additional week or two of occupancy. Please drop me a line if you’d like to learn more.
And again… If you’d like to get in touch, you can reach me at email@example.com.